I am a senior copywriter based in the San Francisco Bay Area. I have a bachelor’s degree in English and journalism, as well as over 15 years of bountiful experience producing engaging, on-brand copy that turns either the simplest or most complex ideas into crisp, conversion-ready words.

I come from a beauty-based background highly focused on content creation, brand voice, cross-functional collaboration, editing and proofreading, and trend integration. 

I diligently write long- and short-form copy for product pages, emails, campaigns, social media, and digital ads, while maintaining and elevating the brand’s inclusive tone across all customer touchpoints. I thrive on teamwork and alignment, partnering with art directors, designers, marketing teams, and more to build 360-degree marketing campaigns from the ground up. I write precision copy that converts by researching, reviewing, editing, and factchecking to ensure the highest quality and accuracy before publication. I stay up to date on beauty, retail, and cultural shifts to keep messaging trendy, fresh, and relevant.

From snappy product pages to story-driven emails, I craft copy that sounds like you and speaks to the right people. Whether you're launching a new brand or refreshing an icon, I work collaboratively to make the process easy—and get the job done.